Look the other way!

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With the number of times undressed or semi-clad females appeared in auto advertising, it could be assumed that the men of the time had particularly prurient minds. Quite why this uncomfortably clad female was chosen is unknown, but, if it was to be mildly erotic, then surely the lamp is facing the wrong way?

(with thanks to Norman Clark. Both advert for Alpha B.R.C. and text were taken from his book “Vintage Advertising – Old Automobiles” which is still available)

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